Year Of the DisNerd, Week 1
From the Disney Parks Blog: ” We’re also excited to announce that 2013 will be the “Year of the Ear” at Disney Parks. Every month, Disney Parks will release new ear hats to add to your collection as part of “Limited Time Magic.” January will start with the limited release of Disney Couture Ear Hats. And each month, there will be fun designs to discover.”
From the first airing of the Mickey Mouse Club in 1955, I’m sure Walt knew mouse ears would be big. After all, he’d seen coonskin caps take off the year before with Davy Crockett, and also knew the marketing power of the mouse. However, the phenomenon of mouse ear hats in the parks… well, who could’ve guessed?
Ears quickly become a must-have for fans of all ages, especially on their first trip. It was that way for me…
And it was the same for my daughter.
Of course, it doesn’t end with children, or Mickey ears for that matter. Kids and adults alike can be seen wearing all kinds of headgear, ranging from ears, to wigs, to oversized hats throughout the park. Why? Perhaps because everyone else is doing it? Certainly not the fashion sense, although with a line of couture inspired ears, it could be possible.
I truly believe it’s because we lose our inhibitions at places like Disneyland and Walt Disney World. We walk through the turnstiles and, for the most part, embrace fantasy. We skip down Main Street, we talk to the characters as if they’re long lost friends (of course they are!), we journey with pirates, and sing along with birds and tikis as if it were an everyday occurrence.
And we don the ears, as if they are a natural extension of us within the park. Yes, we may buy a ball cap to wear at home to remind us of our trip. But for our time within the park, it’s more natural to have wild auburn hair under a top hat, dreadlocks underneath a pirate’s three-point hat, or spherical rodent ears protruding from our skulls.
Year of the ear?
As long as there’s imagination left in the world, I see many more years of ears to come.